Sony Ericsson Launches New-Look YouTube Page with New Features
Sony Ericsson Launches New Look YouTube Channel
Sony Ericsson has announced the launch of a new-look Sony Ericsson YouTube page, with new features designed to improve its appeal and usability to new and existing customers.
The unique four-cube display will offer users a fresh interface to help make it even easier for them to browse and access Sony Ericsson-related video content. The channel will also continue to offer users the chance to win great prizes through frequent competitions, with a wide range of mechanics.
The new channel will retain many of the features that the old site possessed, thereby pleasing those who would regularly check the latest Sony Ericsson videos available. However, with a fresh appearance and updated features, its aim is to be able to attract even more fans to its channel.
Ben Padley, Head of Digital and CRM for Sony Ericsson, said: “With the new look YouTube page we hope to attract even more fans to the wide range of content we frequently update on the Sony Ericsson YouTube channel. We will continue to offer YouTube users the same great features as before, but with this updated site we hope to continue impressing our old fans, and bringing new ones into the fold.”
The new YouTube page looks likely to continue on from the same success as the Sony Ericsson Facebook page, which continues to help fans connect with the brand, as well as offering them the chance to win prizes through its competition tab. Fans of the brand can also get regular updates in real-time from the Sony Ericsson Twitter feed.
Sony Ericsson creates innovative, sophisticated and inspirational phones and accessories, designed with each individual’s fun and entertainment in mind. Sony Ericsson seeks to help each user see things differently, to be at the centre of countless everyday moments and make them extraordinary, and to create an inspiring friend for everyone so that they can find beauty in the unexpected.
For more information, please visit www.sonyericsson.com.
